The Senate held a Hearing on the Review of the 2022 National Travel and Tourism Strategy

The U.S. Senate held a hearing Tuesday to review the 2022 National Travel and Tourism Strategy, published by the Department of Commerce.

Led by Nevada Senator Jacky Rosen, Chair of the Commerce Subcommittee on Tourism, Trade, and Export Promotion, the meeting was designed to analyze the strategy’s attempt to strengthen the global competitiveness of the U.S. travel and tourism industry.

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The Subcommittee heard from two panels of witnesses, including the first featuring Assistant Secretary of Commerce for Industry and Analysis, Grant Harris, who currently oversees the office that oversees all of the Department’s travel and tourism efforts. Commerce.

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The second panel featured MGM Resorts International CEO and President Bill Hornbuckle and Discover Puerto Rico CEO Brad Dean. Both men work for the U.S. Travel and Tourism Advisory Board.

“By following the new National Travel and Tourism Strategy, the federal government can continue to support this growth and help travel and tourism businesses in Nevada and the country fully recover,” Senator Rosen said. during the hearing.

The National Travel and Tourism Strategy was first developed in 2012, but Senator Rosen urged his colleagues to push the program to change because of the coronavirus pandemic.

As a result, the Department of Commerce announced in June a new strategy aimed at strengthening the international tourism industry, with ambitious goals to receive 90 million international visitors by 2027 and achieve an estimated $ 279 billion in annual expenditure.

“The travel tourism strategy has four pillars,” Harris said. “First, promote the United States as a travel destination; second, facilitate travel to and within the United States; third, ensure diverse, inclusive and accessible travel experiences; and fourth, promote stable and sustainable tourism. ”

The National Travel and Tourism Strategy also includes promoting more diverse tourism experiences beyond the coastal states, reducing industry contributions to climate change and building a sector resilient to natural disasters and threats. in public health.


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