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MG HS builds on the success of ZS

ZS was the hit that put Morris Garages (or, more commonly, MG) on the local map. A well-appointed, right-priced crossover, the ZS has marked the right boxes for a Filipino public car buyer who loves the genre. Since being taken over by The Covenant Car Company, Inc. (TCCCI) the reins of the British heritage brand in late 2018, the model allowed the brand to continue to gain its place with a healthy following in the always competitive automotive scene here.

So it makes sense to double the winning formula of ZS. HS, which was introduced recently, is clearly taking advantage of the goodwill and popularity of its smaller sibling, and speaks more directly to a market that is ready for MG values.

Last year, despite the prolonged effects of the pandemic, MG Philippines sold 6,343 vehicles – up 85% compared to 2020 – the best year -end numbers so far for the company.

“MG Philippines entered 2021 with optimism and anticipation, fueled by strong market acceptance and the confidence of our dealer network for the MG brand and its model offerings. We approach 2021 with confidence that MG, with its strong British heritage and superior product portfolio, will resonate with a wider Filipino audience given the increasing mobility requirements caused by current events, “said TCCCI President and CEO Atty. Alberto B. Arcilla in a release.

The MG ZS accelerated sales with 4,158 units, followed by the MG 5 sedan (2,013 units) – growing a whopping 117% and 85%, respectively. Last year, MG also brought the turbocharged ZS variant, called the ZST, in a clear bid to refresh the nameplate for those still on the fence, and perhaps give the model a bit of a zing – literally and figurative.

In the larger HS, the gloves are actually turned off. A little bigger, a little more expensive, and better appointed, the HS is targeting upgrades and even the ones that probably exceed their ZS.

Powered by turbocharged 1.5-liter fuel that produces 169ps and 250Nm, the driver can access the promise via a 7-speed twin-clutch Sportronic transmission. MG Philippines PR Manager Enrico Subido, in an interview with this writer, said that people will be happy to know that, according to the metro company’s real-world testing, the HS can accumulate 13 km/l-certainly that is good news in the midst of the rising sky today. pump price.

The HS gets a comprehensive set of driving assistance features such as blind spot detection system, tire pressure monitoring system, EPS three-mode adjustable steering, push start-stop functionality, electronic parking brake with auto-hold, and a proprietary “Sport Mode” that allows for crisper steering and more dynamic response.

The front fascia recalls the ZS’s own-dominated by MG’s so-called Stardust Grille flanked by Nine-Crystal Lighting units and LEDs. Adding to the premium feature is a sequential light functionality, which also appears on the taillights. The HG rolls on 18-inch diamond-cut wheels (usually in the same variant) fitted with Michelin Primacy wheels.

Atty. Arcilla said “The SUV market has really expanded over the past two years, and we think we need to give our audience another option.” He described MG consumers as “very adventurous, very progressive in thinking, and willing to try new things,” and therefore the kind of people HS should attract. “Our buyer is someone who is very educated and wants to know the specs of the cars. So we feel that because the market has really expanded and we want to get a bigger audience, we want to give them another option. Hopefully, we can talk. we are once again the consumer of MG – one that recognizes and recognizes the brand’s heritage, aesthetics, and quality. ”

Despite the handsome exterior, the HS boasts a well -built and well -laid cabin. Many soft-touch surfaces and refined, price-competitive features such as the ability to change the color of ambient lighting. The MG Sport Bucket seats are comfortable, supportive, and get six-way power control. An ergonomically designed dashboard promotes easy access, while two screens-a 12.3-inch Virtual Driver Information Center and large 10.1-inch touchscreen infotainment system that performs well with Apple CarPlay and Android Auto-provide a premium experience. Above, the HS boasts a large panoramic Stargazer Sunroof.

MG Philippines also points out that HS comes with credentials – gaining recognition in the markets in which it was launched. It has received numerous awards over the past few years “for premium features and excellent value for money,” the local distributor said. These awards include: “2021 Compact SUV of the Year,” OneShift by Carousell COTY Awards (Singapore), “2021 SUV of the Year,” SGCarMart COTY Awards (Singapore), and “2020 Car of the Year” and “Best Subcompact Crossover,” Middle East COTY Awards (Middle East).

Like other MGs here, HS is covered by a 5-year/100,000-km warranty, and MG Hero Services (for 24/7 roadside assistance via the MG Philippines hotline). Owners can also download the My MG mobile app, which allows easy scheduling of vehicle service appointments via smartphones. They can also use the app to book a visit from a Mobile Garage service caravan that provides MG home car service owners for major technical issues.

The MG HS Alpha is worth P1,258,888, while the MG HS Trophy is at P1,308,888.

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